If you are familiar with Lean Startup, this is similar.
- AKA One Page Business Plan
- Great for brainstorming and getting ideas onto a piece of paper.
- Great to use with clients that don’t have a biz plan.
- “Lean” comes from Lean Manufacturing.
- Toyota way: don’t waste things. If cars are sitting around, thats bad.
- Build, Measure, Learn. You never get it right the first time.
- I admire people that jump out on their own. Want to support them and make it easy for a great online presense.
- What is the problem you are solving?
- I need a website, the real problem is finding clients.
- Suzanne wants to shift from Freelancer to Business.
- Offering Hosting and Maintenance
- Lean Startup: Everything is an experiment
- you are making assumptions when starting out. But when customers start using the widget, it might not work the way you thought.
- Get out of the building and getting feedback.
- Lower star reviews are the good ones that you can get feedback from.
- For david’s solution: there is no stupid questions.
- Always log into site and go through if there is a backup or answer their question.
- “Its going to be ok”.
- Solution: preserve your investment.
- After building Minimal Viable Product:
- Get early adopters, setup calls and ask questions/get questions from them.
- How I could solve those problems. Measure.
- Be the tortoise, not the hare.
- An early adopter might just be a friend for a website company.
- Chamber of commerce; not all are the same.
- Master Builders: lobbying and charitable networking.
- SEM PDX conference for SEO.
- You probably won’t franchise your business, but what if you need to hand something off?
- Take the time to build processes in case work coming in fast.
- The Profit: TV show on CNBC. Invests in family businesses to turn them around. Streamlines processes.
- Processes are good for clients that want to do things their way. A good thing to show them how the process goes.
- Suzanne offers to clients: buy a bucket of time.
- Have an idea of how competitors are doing things.
- Structure your business like you are going to sell it someday.
- $100 Startup book.